Quality market research data you can trust
Get trustworthy market insights from high-quality responses collected on our reliable and survey platform.
Here’s how we ensure data quality
Proprietary sources
Our panels are recruited from the 200K+ people who take surveys regularly, so their info is always current. We use a unique charitable incentive model, and reach panelists on mobile for faster response.
Trusted partners
Collect feedback from people in 20+ countries through our panel partners. We ensure respondent quality meets our standards, while offering a range of targeting options.
Fraud detection
We keep response quality high by using email and location verification to detect fraud and ID exclusions to prevent duplicate responses to the same survey.
Engaged panelists
We have a double opt-in system, monitor panelist satisfaction, and limit survey invitations to reduce professional survey taking.
Regular panel calibration
Our research team runs ongoing panel calibration studies to ensure our response quality is on par with national benchmarks.
Accurate targeting
We regularly refresh panelist profiling. And you can fine tune targeting with census balancing and custom screening questions.
Survey design review
Leverage expertise and experience to guide your survey design, and our team can review your survey before launch.
Response quality tools
View quality controls in your account to detect speeding, and filter or delete responses from your analysis.
Quality guarantee
If you find any poor quality responses, our team will replace them at no charge so you get exactly what you ordered.
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Get expert help when you need it
Benefit from the support of our team of market research experts and dedicated account managers through our flexible engagement model. Our comprehensive services include:
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