DMI Analytics

Reach your target audience

Survey who you want, when you want with powerful targeting that lets you fine tune your audience.

Get access to a large African audience

200k people

20+ countries

5+ languages

20+ attributes

How to find your target audience

We make it easy to find the exact people you want to reach and buy survey respondents based on your unique needs

Our online panels let you choose your audience based on 50+ profiled attributes, including:

  • Demographics
  • Firmographics
  • Employment status
  • Hobbies
  • and more

Our audience data is regularly refreshed and always up to date so you know you’re reaching the right people

Refine your audience with screening questions

Target niche markets beyond our pre-profiled attributes with custom screening questions.

  • Use survey question logic to ensure panelists answer questions relevant to them
  • Only pay for relevant responses by adding disqualifying questions to your survey
  • Select your qualification rate and we’ll automatically calculate your project cost

Balance your online sample based on your needs

Want to hear from women? Looking for responses from Gen-X? Get representative results or remove balancing for more flexible targeting.

Trusted by leading brands including large multinational companies

Get expert help when you need it

Benefit from the support of our team of market research experts and dedicated account managers through our flexible engagement model. Our comprehensive services include:

  • Survey design
  • Translations
  • Custom reporting
  • and more

Ready to get started?

We can help accelerate your market research. Contact us to:

  • Collect insights to guide better decisions
  • Engage with our team of research experts
  • Customize your research to meet project needs

Ready to get started?
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